What’s your “return on knowledge”?
The Knowledge Value Chain® (KVC) is an initiative to apply modern management methods and technologies to organizational “knowledge processes”—including business strategy, market research, corporate intelligence, knowledge management, special libraries, and even R&D and legal research.
The KVC model treats knowledge production as a specialized type of manufacturing process. This allows us to use ROI metrics and management techniques derived from other kinds of manufacturing to optimize and otherwise improve it.
Compete more effectively by using your organization’s knowledge better
The late Peter Drucker said, “The productivity
of
knowledge is the determining factor in the competitive position of a company, an industry, an entire country.” Knowledge is far more than a “nice-to-have”—it’s a must-have to compete effectively in the information economy.
The KVC is a basic template for the knowledge architecture of any value-creating business process. As the “missing link” between enterprise intelligence and business strategy, the KVC draws on Business Process Optimization techniques to increase the value added by business information.
The KVC starts with the premise that “Intelligence is not a cost, it’s an investment.” The KVC model helps you maximize the return on that investment (ROI) by optimizing the efficiency and effectiveness of organizational intelligence and other knowledge processes.
How are companies using the KVC?
The theory sounds good—but does it work? The KVC model is being applied effectively in a range of contexts and situations. Some recent examples:
- A global information and media firm integrated KVC metrics directly into a Six Sigma business initiative that includes their competitive intelligence function. This resulted in a more efficient and effective intelligence process.
- A web-based information aggregator used the KVC to explain to potential investors how its information products would offer value to customers—and generate revenue.
- A major pharmaceuticals company used KVC to integrate the flow of product intelligence across sales and R&D teams. This resulted in a “knowledge re-use” that increased productivity and effectiveness.
- Another pharma company uses the KVC to educate senior management—the information users—about the process by which intelligence is created.
- We’re using the model with yet another major pharma company to strengthen the linkages between their internal intelligence portal and the external trends and developments driving strategic decisions in their business.
We’re confident that KVC can help your organization too. Contact us now so we can begin to understand the challenges you face, and how we might be able to help you.
Is the KVC right for your organization?
The Knowledge Value Chain® Workbook is a low-risk, cost-effective way to learn the basics of the KVC model. Get your copy now so you can evaluate how the KVC can help your organization achieve better results.
